Hard-Hitting Campaign for Road Safety Week
The Students Union of I.T. Tralee, in conjunction with Kerry County Council and Tralee Credit Union, hosted a road safety week on campus from 18th â¿¿ 22nd February.
Unconventional methods, such as the staging of mock car accident scenes, were used throughout the week on campus to highlight the dangers of treacherous driving and to show staff and students the level of damage that can be done to a car.
338 white crosses, each symbolising a life lost on Irish roads in 2007, were placed at different locations throughout both campuses.
The purpose of the cars and the crosses is not to shock or upset but to get everyone thinking about road safety. James Barry, President of the Students Union says: â¿¿The Students Union recognises that almost every family in Ireland has been touched, either directly or indirectly, from the effects of the continuing carnage on our roads. We just want to do our bit to highlight it.â¿
Key events also include
A poster campaign, supplied by the Road Safety Authority and including some designs by the Students Union, to run in conjunction with an on campus plasma screen ad campaign should help drive home the road safety message.
For More Information:
Brita Lyons, IT, Tralee : 066 719 1705 / firstname.lastname@example.org