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Department of Business Studies

Bachelor of Arts in Retail Experience Management

NFQ Level:  7
Credits: 180
Award Type: Major
Application: Apply Now
Closing Date: 18 December 2020
Modules: View Modules

Course Description

Retail Management

This programme offers those currently employed in the retail sector the opportunity to pursue a degree in retail experience management while simultaneously working with their employer. Each year the programme will comprise of the delivery of sixty credits of study through a blended learning approach. This programme will require candidates to spend two blocks of four weeks per annum at IT Tralee’s state-of-the-art facilities. These blocks will be in February and October allowing flexibility of learning during the busier monthsof retail.  During this period, four modules will be delivered. The remaining modules will be delivered online and through work-based learning.

Why study Retail Experience Management

This unique programme allows you to continue working while studying for your degree. You will meet a network of similar managers from retail all around Ireland. You will learn from the IT Tralee’s specialist lecturers and get exposure to the leading experts in Ireland through site visits and master classes.




Retail Experience Management Brochure

Retail Management Brochure

Entry Requirements

Applicants should be employed in a sponsoring retail outlet for at least three months before course commencement. Applicants under 23 years of age must have passed five subjects in the Leaving Certificate including Maths and English. Mature applicants, (i.e. applicants over 23 years of age by 31st December 2020) are not required to have a Leaving Certificate. Students are required to have their own electronic equipment for all online delivery.


3 years (6 semesters) commencing in January 2021,


Year 1 Cost

The annual fee for entry in 2021 is €3,000. Fees for subsequent years are subject to increases as determined by the Department of Education and Skills.

Utilising Covid-19 special funding for 2021, €1050 of this fee will be paid by South West Gnó Skillnet, South Kerry Skillnet, or Rural Food Skillnet on behalf of candidates from eligible member organizations within the sector, thereby reducing the cost to €1950.

Progression Opportunities

Graduates from the BA in Retail Experience Management will be considered for advanced entry to Year 4 of the Bachelor of Business (Honours) in Managemen


Register your expression of interest with:

Katie Kerin,
Network Manager,
Southwest GnÓ Skillnet.
Tel: 087 - 2159431

For academic queries contact:

Cyril Gavaghan,
IT Tralee.
Tel: 066 7191983

Lifelong Learning Department

Email: email
Phone: 066 7191701