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The Bachelor of Business Studies courses are designed to give a clearly structured business education that provides a solid foundation for a successful career. The courses provide a grounding in the principles and practice of finance, marketing (including digital media and social marketing) management, creative problem-solving and information technology.

Incentives Launched for Under 30’s to Kick-start their Marketing Career

For a price of just €30, MTU Marketing students can sit the Marketing University’s Qualified Marketer exam. Those who pass will be registered onto the Qualified Marketers Register and will also be enrolled as members for free for the first year, to help kick-start their career through The Marketing Institute.


Studying at MTU means plugging into a rich culture of entrepreneurship, giving you access to a range of highly successful businesses at the on-site Kerry Technology Park. The international reach of the Department is seen in the network of over 100 partner institutions across the EU, Canada, China and further afield, giving our students the option of studying abroad during the course.

Specialisms (choose 1)

  • Marketing
  • Accounting
  • Management

With the broad range of subjects studied during the course, career opportunities are very varied. Past graduates have gone into accountancy, financial services, sales and marketing, public relations, event management, information systems management, teaching and a wide variety of management functions in the private and public sectors.

Some student comments on their work placement experience:

"My work placement has definitely affected my career aspirations. I now know for certain the type of organisation and career that I’d like to follow"

"I discovered that the skills I’ve learnt on placement will benefit me hugely when I’m finished college and applying for jobs after graduation"

"Work placement has helped me to develop my problem solving skills. I had to use my own initiative and prove that I was capable of figuring out a solution myself. I think this is a skill which will be useful when I return to complete my final year in college"


And some employer comments on their experience with our students:

"Mark will be a great accountant. He was very eager to learn every aspect of the job and go the extra mile with all the assignments that we set out for him. He had a great understanding of the technicalities of accounting and his enthusiasm was unwavering. We hope to continue the work relationship with MTU and look forward to engaging with the Department of Business in future years"

"We are delighted with Mary and she has excelled beyond our expectations. We have given her projects that we would not normally distribute to the students on placement. This has happened because of her ability to manage complex work tasks and show a commitment and willingness to work diligently and with enthusiasm throughout the placement. We have also decided to offer her an extended contract"

"Robert was a great asset to our marketing team here. He contributed greatly to the team’s output. Robert was great to apply common sense and a very practical approach to all work he under took. He managed creative agency and other third party suppliers very well to ensure timelines were met and quality work was delivered. Working relations with colleagues and suppliers is integral to getting work completed and outputs delivered, Robert excelled in working with people and this is a skill that will stand to him in his career."


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